Yamashiroya

Prefecture of Japan: Kyoto

Yamashiroya in Japanese: 山城屋・(株)真田

Yamashiroya was established by its founding mother, Sada Sanada, in 1904, but was completely destroyed in World War II. Driven by the desire to continue the family business, Yamashiroya was reestablished in 1946 and celebrated its 100th anniversary in 2004.

Yamashiroya's produce is grown by hand and relies on the wisdom and experience of their farmers who cultivate the rich soil, resulting in high-quality crops. After being run by four generations of women, the company is now in its fifth generation and is run by the family’s young son.

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